What the Pope’s Twitter Success Can Teach Brands

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Pope Francis on TwitterOne of several lessons that brands can learn from Pope Francis when it comes to Twitter (and all other social networks) is appreciate your followers. Maybe asking for prayer isn’t your thing, but any brand or marketer can express some gratitude to folks for tuning in. A little sincere appreciation costs nothing and goes a long way. Read my entire blog post over on the Ebyline blog.

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